Search Engine News

Jennifer Laycock

Optimizing for Google AdWords' New Quality Score System

In the coming weeks, Google will release a new method for deciding when your ads show up. Because there are more exposed aspects of the algorithm, you have more control over where your ads appear in the ranking....

Jennifer Laycock

How to Drive Your SEO Insane in Six Easy Steps

So you've hired a search engine optimizer (SEO) to help your site's rankings in the search engine results. If you're in a sadistic mood, here are a few things you can do to drive your SEO professional over the edge....