Search Engine News

Jennifer Laycock

Four Tips On Writing A Web Site Home Page

by Nick Usborne - Over the last few months I have written quite a bit about writing landing pages and offer pages. But I haven't said much about the challenges writers face when writing a home page. Home pages can...

Jennifer Laycock

Be Wary of Google Partner Sites for AdWords

There's been a lot of talk about click fraud again in the last week or two, including some major articles in some mainstream media sources. While most of it rehashed many of the same old issues that we've been hearing...

Jennifer Laycock

Class Action Suit Filed Over AOL's Privacy Snafu

Danny Sullivan has an excellent blog post today that talks about the latest problems to plague AOL after they released member search records to the public last month. The class action suit has been filed on behalf of the 658,000...