Search Engine News

Jennifer Laycock

How Accurate Are Those End of Year Search Lists?

It's the end of the year and the search engines are all busy releasing their "top searches of the year" lists. I ran a blog post that featured many of AOL's results just a week or so ago. Nicholas Carr...

Jennifer Laycock

Google Offers Up Insight on Quality Score

When Google adjusted their AdWords Quality Score to look at landing pages as well as ad text, many advertisers found themselves dealing with increasing keyword prices and decreasing rankings. While I'm not always one to trust the people that want...

Jennifer Laycock

Microsoft's Challenge to Google Falling Flat

It's been a little over two years since Microsoft launched their own search engine to challenge Google and Yahoo. From the looks of things, that two years hasn't quite gone the way they had planned. The latest figures from Nielsen/NetRatings...