Search Engine News

Jennifer Laycock

Hey Jason, Search Results are Never "Done"

It wasn't but a few months ago that Jason Calacanis told us that search engine marketing was a bunch of hooey. (Actually, he wasn't nearly that nice.) In fact, he went so far as to tell us that search, as...

Jennifer Laycock

Your Brand is Never Bigger Than Your Product

Maybe you've heard it...maybe you've said it... "Oh, our brand is big enough, we don't need to worry about search engine optimization."'re wrong. Matt Bailey thinks you're wrong too. Today, he takes a look at the need to balance...