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Jennifer Laycock

A Glimpse Inside Google

There's an article over at The New York Times today written by a reporter that spent some time with the top algorithmic engineers (or "Google Fellows") at Google. It's a fascinating read that manages to share some great insight into...

Jennifer Laycock

The New SEO Myths Debunked

Look around online for a few minutes and you can find a million and one articles and blog posts debunking the old-school search engine optimization myths of search engine submission, meta tags and invisible text. Where it gets a little...

Robert Clough

Does Natural Linking Actually Take Place?

Webmaster World - "Not everyone can build sites like wikipedia, overture and Google. By this post I want to verify that if natural linking actually takes place for average sites if yes then to what extent. So please post your...

Robert Clough

NY Times Article On Google's Search Team

High Rankings Forum - "I have been a long term fan and if you go back 2-3 years on this very forum, there is a post where I set out what I concidered to be the future of search. I...

Robert Clough

Google Buys FeedBurner

Webmaster World - "Google is putting together a pretty complete list of companies. It is kind of scary...but impressive at the same time."...

Jennifer Laycock

Social Media, Social Networks, Social Shopping?

Apparently, social really is the top buzz word in the Internet realm right now. Social media marketing, social networking sites and social search are all hot topics among bloggers. The next big "social" topic is apparently going to be the...

Jennifer Laycock

Make Your Information Easy to Find!

It's funny how one thing can bring something else to mind. Today...it was a customer service experience that reminded me how essential it is to make sure that content and essential information are easy to find. That's why I'm compelled...

Jennifer Laycock

Making the Case for SEO to Small Businesses

by Matt McGee - As search marketers, we're too deep in this stuff to bother questioning the value -- of course it's a good investment! But the small business owner isn't deep in it, doesn't quite understand it, and doesn't...

Jennifer Laycock

Making the Case for SEO to Small Businesses

As search marketers, we're too deep in this stuff to bother questioning the value -- of course it's a good investment! But the small business owner isn't deep in it, doesn't quite understand it, and doesn't know what she's going...

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