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Jennifer Laycock

Hide and Speak: Have a Unique Selling Proposition

In the last article before we move into site development and marketing mode, I'm going to give you the final bit of background on how we decided to set up the business. After all, the basis of your business is...

Jennifer Laycock

Hide and Speak: Have a Unique Selling Proposition

by Jennifer Laycock - In the last article before we move into site development and marketing mode, I'm going to give you the final bit of background on how we decided to set up the business. After all, the basis...

Jennifer Laycock

Mmmm! Tasty Search Goulash: Weighing in on Universal Search

by Stoney deGeyter - Google realized that very few people were using their individual search areas such as images, video, news, etc, and universal search is their one-size-fits-all fix to that. The result is a bunch of, what I would...

Jennifer Laycock

Mmmm! Tasty Search Goulash: Weighing in on Universal Search

Google realized that very few people were using their individual search areas such as images, video, news, etc, and universal search is their one-size-fits-all fix to that. The result is a bunch of, what I would consider to be, irrelevant...

Jennifer Laycock

Seven Deadly Sins of Social Media

For some reason people think I dislike social media. I don't, I'm actually a huge fan of social media and social media marketing. I simply dislike the way most people DO social media or promote social media. That's why I...

Jennifer Laycock

You Can't Stumble Into Opportunity if You Don't Watch For It

Unlike the big crack in the sidewalk that you stumble over because you failed to look, the business opportunities that we tend to stumble into show up only when we take the time to watch for them. I made that...

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