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Robert Clough

Why Do They Bother?

Cre8asite Forums - "...I don't remember anyone saying they get much traffic from Yahoo! or the number 3 guy. So the question comes to mind. Why do they bother? I know the answer is money and also maybe a bit...

Robert Clough

Social Media "Share This" Buttons

High Rankings Forum - "...are these little buttons actually necessary? Does anyone have any evidence that these buttons are beneficial to Social Media Optimisation or would you agree with me that they are just a load of gimmicks to promote...

Jennifer Laycock

3 Lessons I Learned from Sugardaddy's

by Jennifer Laycock - No...not THAT kind of sugardaddys...I'm talking about Sugardaddy's the makers of mouth-watering gourmet brownies and blondies. The company that seems to have nailed three keys to marketing success, both online and offline, and impressed me enough...

Jennifer Laycock

3 Lessons I Learned from Sugardaddy's

No...not THAT kind of sugardaddys...I'm talking about Sugardaddy's the makers of mouth-watering gourmet brownies and blondies. The company that seems to have nailed three keys to marketing success, both online and offline, and impressed me enough I'm sitting here writing...

Jennifer Laycock

Using Lead Generation services

by Simon Heseltine - Over the last couple of years there have been a number of companies that have sprung up across the web offering to generate leads for your business. These companies promise to drive leads to your business...

Jennifer Laycock

Using Lead Generation services

Over the last couple of years there have been a number of companies that have sprung up across the web offering to generate leads for your business. These companies promise to drive leads to your business either for a fixed...

Jennifer Laycock

Using Lead Generation services

by Simon Heseltine - Over the last couple of years there have been a number of companies that have sprung up across the web offering to generate leads for your business. These companies promise to drive leads to your business...

Jennifer Laycock

Getting Into Google

Last night was our third SEMNE event (Search Engine Marketing New England), and we were humbled to have Dan Crow, director of crawl systems at Google, spilling the beans about how to get your site into Google. He talked for...

Jennifer Laycock

Getting Into Google

by Jill Whalen - Last night was our third SEMNE event (Search Engine Marketing New England), and we were humbled to have Dan Crow, director of crawl systems at Google, spilling the beans about how to get your site into...

Jennifer Laycock

Small Businesses and the Price of SEO

One of the things that first attracted me to search engine marketing was the ability of small businesses to utilize new (and affordable) marketing tactics to help themselves compete with larger companies with deeper pockets. Unfortunatey, as search marketing has...

Jennifer Laycock

The Web Ego as a Motivating Factor

Back in my ten part series on "Making Link Bait and Viral Marketing Work," I wrote an article about tapping into motivating factors to get more people to talk about or write about your products and services. One of the...

Jennifer Laycock

When it Comes to Wikipedia Nofollow Doesn't Mean No Value

In the land of link obsessed search marketers, the nofollow tag is not popular. Especially when sites like Wikipedia make use of it. Why? Because the nofollow tag means that search engines won't pick up the incoming link and use...

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