Search Engine News

Robert Clough

Confusing Similarity & Domain Wars

Cre8asite Forums - "I am dismayed that someone else has registered a domain so similar to mine and I can see that these two sites could create confusion in the minds of Internet users/searchers/customers."...

Robert Clough

Who Is Responsible for Web Accessibility?

Webmaster World - "...the author suggests that you can't take all the blame, you need to push some responsibility on the end user too. Accessibilty is a shared responsibility between the webmaster, the user agent (ie. browser makers), and the...

Robert Clough

Google Plans a New Meta Tag - "unavailable_after"

Webmaster World - "Jill Whalen reports from the third SEMNE event (Search Engine Marketing New England), that Dan Crow, director of crawl systems at Google, gave feedback on a number of issues - including plans for a new unavailable_after meta...

Jennifer Laycock

Need More Blog Comments?

One of the hard things about blogging is the early days when you don't have a strong following and a loyal base of users who like to comment. Since blogging is supposed to be a two-way conversation, blogging without comments...

Jennifer Laycock

Building a Web Site Theme With Silos Part 3 of 3

All content is not equal. There are numerous factors that determine the value or success of how content supports your major subject theme. Evaluate different methods towards determining how your content measures up to your competitors. Learn how to determine...

Jennifer Laycock

Building a Web Site Theme With Silos Part 3 of 3

by Bradley Leese - All content is not equal. There are numerous factors that determine the value or success of how content supports your major subject theme. Evaluate different methods towards determining how your content measures up to your competitors....

Jennifer Laycock

Corporate Blogging - Alli "Oops?"

There's a lot of talk about blogs being wonderful marketing tools lately. In fact, many big businesses are quickly working on plans to launch their own corporate blogs to serve as communication channels for their customers. When it comes to...

Jennifer Laycock

Corporate Blogging - Alli "Oops?"

by Jennifer Laycock - There's a lot of talk about blogs being wonderful marketing tools lately. In fact, many big businesses are quickly working on plans to launch their own corporate blogs to serve as communication channels for their customers....

Jennifer Laycock

Will Presidential Candidates Manage Their Online Reputations?

I've written in the past about the need for political candidates to make better use of search engine optimization and paid search campaigns if they want to get their message to the masses. While things are improving this time around...

Jennifer Laycock

Moving Your Blog Without Destroying Your Traffic and Rankings

One of the biggest challenges of finding yourself with an unintentionally successful blog is trying to figure out how to move it to its own domain without destroying the traffic and rankings you've built up. (This is one reason why...