Search Engine News

Robert Clough

Is Google's AdWords Pay Per Action Dead

Search Engine Watch Forums - "I notice there's not much talk about PPA (Pay Per Action) anymore. I tested it briefly a while back and shut down my test because of extremely low volume. If the distribution channel (publishers) don't...

Robert Clough

X-Robots-Tag - controlling Googlebot via HTTP headers

Webmaster World - "...this is very useful for non-HTML content such as PDF, Word or plain text files, where you cannot insert meta elements. You can also reduce clutter in the document itself, as well as control indexing via the...

Jennifer Laycock

10 Blogger Types: The Good, the Bad, and the Sleazy

These past few weeks I've watched how things played out in the blogosphere after breaking the story of Google's new "unavailable_after" tag. I have to say that what I learned was extremely interesting and educational to me! (skip to "10...

Jennifer Laycock

10 Blogger Types: The Good, the Bad, and the Sleazy

by Jill Whalen - These past few weeks I've watched how things played out in the blogosphere after breaking the story of Google's new "unavailable_after" tag. I have to say that what I learned was extremely interesting and educational to...

Robert Clough

Dangerous Misconception About Biz Insurance

"Sometimes when you get quotes from different insurance companies for the same coverage, the premiums may be very different. For the most part, given like information (value of property, gross receipts, payroll, deductible, coverage’s), companies should be pretty competitive with...

Robert Clough

QuickBooks Online

"Has anyone used QuickBooks Online or any other online software applications? If so, what did you think? Are you using online software or sticking with desktop versions, where you install the software onto your computer locally?"...

Robert Clough

Postcard Marketing

"The farm I work for has recently introduced a new line of Organic duck. The target market is high end restaurants ($50/plate and up). In an attempt to boost sales I sent out 300 4x6 postcards... My list is fairly...

Jennifer Laycock

Wake Up and Smell the Optimization

Just because you think you know a thing or two about search engine optimization and online marketing doesn't mean there isn't a little bit of room to learn. That's what Shari Thurow explains today in her ClickZ article: SEO Epiphanies....