While there's no denying the power of the long tail when it comes to search traffic, the fact remains that a site can really only be properly optimized for a couple of phrases per page. For a small business with...
Just two days after I wrote a blog post about how NOT to pitch a link or business partnership via email two interesting things happened. The first was that yet another email arrived in my inbox making a significant request...
by Pauline Kerbici - Back in June, Jill and I were front and center at SES Toronto listening to Seth Godin, entrepreneur, best-selling author, and marketing guru. We were very excited when Seth agreed to an interview for High Rankings...
by Pauline Kerbici - Back in June, Jill and I were front and center at SES Toronto listening to Seth Godin, entrepreneur, best-selling author, and marketing guru. We were very excited when Seth agreed to an interview for High Rankings...
Back in June, Jill and I were front and center at SES Toronto listening to Seth Godin, entrepreneur, best-selling author, and marketing guru. We were very excited when Seth agreed to an interview for High Rankings Advisor readers. He has...
It's important to recognize that there is no such thing as broad match. Let me say that again: There is no such thing as broad match! Broad match is actually expanded match. (skip to "Purple Flowers Are Not Pink Despite...
by Richard Ball - It's important to recognize that there is no such thing as broad match. Let me say that again: There is no such thing as broad match! Broad match is actually expanded match....
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