Jennifer Laycock

Jennifer Laycock

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by Stoney deGeyter - In SEO and SEM, time management is critical. Almost anybody in the industry will tell you that you can spend countless hours "tweaking" a web site, looking at traffic analysis and conversion stats, and employing solid link building campaigns. Link to Article
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Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. Jennifer specializes in common sense search engine marketing, viral marketing and customer outreach via social media and blogs. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.