Google's Toolbar

July 21, 2004 Comments

Robert Clough

Robert Clough

Articles



Source: Cre8asite Forums - "Toolbars are a Branding bonanza. Every installation of IE offers the oportunity to have a company's Logo visible whenever a user is browsing the web. That is a massive Branding benefit, for a relatively trivial outlay. Branding is why so very many companies offer toolbars, many of whom have virtually no user tracking elements present, even as an option." Link to Article





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Search Engine Marketing Columnist

Search Engine Marketing Columnist