Search Engine News

 

SEO strategies from the Search Engine Land SEO initiative award winners

This year’s Search Engine Land Award winners for Best SEO Initiative sat down with Search Engine Land’s own George Nguyen to talk SEO tactics and strategies. Please visit Search Engine Land for the full article.

DuckDuckGo’s focus on privacy-minded users pushes it past 100 million searches in a single day

Although it’s a long way from being a Google competitor, DuckDuckGo’s business model may serve as a playbook for new search engines. Please visit Search Engine Land for the full article.

The SMX Report agenda is live!

Your journey to mastering search marketing analytics begins here. Please visit Search Engine Land for the full article.

Google crawl stats report now showing more crawls

Google said this is just a reporting change and the change you see in crawling is not reflective of any change in search results. Please visit Search Engine Land for the full article.

Video: Phillip Thune on finding good writers and writing good content

We also spoke about how SEO behavior changed around content around both the Panda and Penguin releases. Please visit Search Engine Land for the full article.

LinkedIn launches LinkedIn Marketing Labs on-demand courses for advertisers

LinkedIn launched Marketing Labs video course to teach advertisers how to succeed on the platform. Please visit Search Engine Land for the full article.

Award-winning tips from the 2020 Search Engine Land SEM and SEO agencies of the year

Adam Heitzman from Higher Visibility and David Black with Wpromote give their best advice for running a successful search agency. Please visit Search Engine Land for the full article.

Why we’re creating a new content experience for SMX

This year we’re offering topic-specific events that offer attendees guided learning paths for becoming sharper marketers. Please visit Search Engine Land for the full article.

Google pauses all political ads through inauguration

Amidst the volatile US political climate, Google has banned all ads mentioning political topics until after the inauguration. Please visit Search Engine Land for the full article.

Yelp launches “health and safety measures” community feedback feature

Yelp launches new rating feature for community to leave feedback on local business social distancing and mask compliance. Please visit Search Engine Land for the full article.

Unlock actionable search tactics at SMX Report

Grab your value-packed All Access pass now for just $99 or bundle with a workshop for extra savings! Please visit Search Engine Land for the full article.

Google News performance report added to Google Search Console

Google Search Console now lets you dive in to how well your news site performs in Google News and the Google News App. Please visit Search Engine Land for the full article.

Introducing Google News performance report

Today we are launching Google News performance reporting to help news publishers better understand user behavior on Google News on our Android and iOS apps, as well as on news.google.com.

Facebook blocks Trump for remainder of term while Twitter sets permanent ban

Numerous advertisers have paused their social media campaigns over yesterday’s events at the Capitol. Please visit Search Engine Land for the full article.

Google updates the Search Console coverage report

The updated report now gives you very specific categories and labels for errors and responses. Please visit Search Engine Land for the full article.

Video: Phillip Thune on FindWhat competing with GoTo, Overture, Yahoo and Google Ads

We also speak about his current position running a company named Textbroker. Please visit Search Engine Land for the full article.

How to use schema markup to make an impression in search

Every business is unique in its own way and schema markup can help convey that in Google search. Please visit Search Engine Land for the full article.

Index Coverage Data Improvements

Based on the feedback we got from the community, today we are rolling out significant improvements to the Index Coverage report so you’re better informed on issues that might prevent Google from crawling and indexing your pages. The chan...

Google launched subtopics ranking in mid-November

Google subtopics ranking helps deliver search results with a greater diversity of content when you search for something broad. Please visit Search Engine Land for the full article.

Halting campaigns shouldn’t be your only brand safety precaution

After the storming of the Capitol, some brands are going dark with their social media ads, but a rapid response workflow and diversifying channels can help them continue to drive business. Please visit Search Engine Land for the full art...

Google Ads and SMBs: How to drive results on a low budget

A low ad budget doesn’t have to mean minimal results. SMBs with spend under $5000 can use these tips to improve their conversions. Please visit Search Engine Land for the full article.

Google My Business launches new performance reporting

You can access these new reports within Google My Business under the insights section. Please visit Search Engine Land for the full article.

A weird year in review

2020, what a year this was! We found new ways to work and collaborate, to learn and have fun, and also to stay safe.

An update on the Structured Data Testing Tool

In July, we announced that the Rich Results Test is out of beta. In that blog post, we said that the Structured Data Testing Tool would be deprecated. Since then, we've heard your feedback and we'd like to give an update on what the futu...

Updates to Search Console’s API

A few months ago we announced an API infrastructure upgrade to improve the performance of the Search Console API as demand grows. Today we’re happy to announce some more updates coming your way.

New and improved crawl stats for your site

To help website owners better understand how crawls their sites, we’re launching a brand new version of the in Search Console.

We moved! Introducing the new home for the Google Webmasters blogs

Last week we changed our name to Google Search Central and published our new central site. As part of this site migration, we're also consolidating the Google Webmaster Blogs into one place on the new site. Today, we're announcing that t...

Your Google AdSense seasonal guide

Investing in the next generation of measurement on YouTube

Ad reporting and measurement is an important part of getting digital advertising right. We invest a lot to help our advertisers understand the value of running ads on services like YouTube.  Advertisers use different tools to understand ...

A privacy-safe approach to managing ad frequency

At Google, we believe it's possible to improve user privacy while preserving access to the ad-supported web. Back in August, we shared an update on the progress we’re making toward this vision. Chrome put forward a series of proposals in...

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