Search Engine News

 

Apple Launches “Maps Connect,” Self-Service Local Listings Portal

Search Engine Marketing Checklist for Hotel Marketers

In order to attract consumers, good search engine marketing should be built on a strong and thorough checklist.

SearchCap: Google Penguin 3.0 Details, Panda 4.1 Strategy & Bing Partners With CNN

SPONSOR MESSAGE: Get 5 Free Hours of Link Building Services – Our Gift to You

How Panda 4.1 Should Change Your Content Strategy

Bing Teams Up With CNN To Let Viewers Give “Real-Time” Feedback On 2014 Election Coverage

Bing Ads Improves Speed, Bidding, and Targeting

A marketing toolkit for Small Business Saturday is the most recent in a series of upgrades Microsoft made within its search engine's advertising platform.

Penguin 3.0 Born One Year After Its Predecessor

One year after the release of Penguin 2.1, Google released its latest update and the search marketing world is bracing for its impact.

Penguin 3.0 Born One Year After Its Predecessor

One year after the release of Penguin 2.1, Google released its latest update and the search marketing world is bracing for its impact.

How To Estimate Traffic From A Ranking Increase Using Actual Metrics, Not Generic Studies

Google Penguin 3.0: Worldwide Rollout Still In Process, Impacting 1% Of English Queries

6 Ways to Prepare Your B2B PPC Account for the Holidays

Sure, Q4 is a good time for B2B PPC managers to take a vacation, but there is still much work to be done during the holidays.

3 Small Paid Search Optimizations With Huge Impact

The Importance of Initial Research Prior to Link Development

Even if you can take just a day or so to really do some research before you start trying to generate links, it's incredibly beneficial.

SearchCap: Google Penguin 3.0, Apple Spotlight & IAB Digital Advertiser Numbers

[#SESDENVER] Could Google+ Be the Future of SEO?

At SES Denver, Merry Morud and Cindy Krum explained that as Hummingbird places more importance on social signals for ranking, Google Plus could be the key to boosting SEO rankings.

[#SESDENVER] Could Google+ Be the Future of SEO?

At SES Denver, Merry Morud and Cindy Krum explained that as Hummingbird places more importance on social signals for ranking, Google Plus could be the key to boosting SEO rankings.

Google to Fight Piracy by Modifying Search Algorithms

Google has updated its search engine algorithms in an attempt to restrict piracy websites appearing high in its search rankings.

Google's Profits Decline as It Spends Heavily in Q3

The company's earnings slip 5 percent as Google ups its spending.

First Half Ad Revenue: Search Dominates PC Ads But Not Mobile

Apple Capturing Spotlight Search Query Data, Sharing With Bing

An SEM Christmas Carol: Q4 Past, Present & Yet To Come

Existential Questions About the Future of Search

In the coming years, SEO will more than likely change as search keeps evolving to better meet technological advancements and user behavior.

Traits To Hire In A Link Builder

PageRank Dead? – What Will Replace the "Green Standard?"

Just about every backlink reporting service has developed a metric to compete with PageRank. Here are four resources that may be good alternatives.

Google Releases First Penguin Update In Over A Year

Google Releases Penguin 3 — First Penguin Update In Over A Year

Google Releases Penguin 3.0 — First Penguin Update In Over A Year

Google Testing New Ad Formats For Movies, Music In Anti-Piracy Effort

After More Than Two Years, Google Finally Releasing New “Pirate Update” To Fight Piracy

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A list of the writers who have contributed to Search Engine Guide over the past 11 years.

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